This study investigates the impact of non-financial rewards on employee performance in General Steel Mill, Asaba, Delta State, Nigeria. A descriptive survey research design was adopted, and primary data were collected through the administration of structured questionnaires to employees of General Steel Mill. The data were analyzed using relevant statistical techniques to test the hypotheses formulated for the study. The findings revealed that while salary schemes influence employee turnover, non-financial rewards significantly enhance job satisfaction, improve employee commitment, strengthen retention, and contribute positively to productivity and overall performance. Results further indicated that employees who perceive fair recognition, opportunities for growth, and autonomy in their roles demonstrate higher levels of engagement, loyalty, and sustained performance. The study concludes that financial rewards alone are inadequate for sustaining motivation and performance in the Nigerian manufacturing sector. It recommends that General Steel Mill adopt a holistic human resource management approach that integrates both financial and non-financial incentives. Such strategies will not only improve employee engagement and retention but also ensure long-term competitiveness and organizational effectiveness. The findings provide valuable insights for managers, policymakers, and HR practitioners by highlighting cost-effective, sustainable approaches to reward management in the Nigerian industrial context.